{"id":17458,"date":"2018-11-07T13:54:00","date_gmt":"2018-11-07T21:54:00","guid":{"rendered":"https:\/\/associatednews.info\/content\/your-lifetime-value-score\/"},"modified":"2018-11-07T13:54:00","modified_gmt":"2018-11-07T21:54:00","slug":"your-lifetime-value-score","status":"publish","type":"post","link":"https:\/\/associatednews.info\/content\/your-lifetime-value-score\/","title":{"rendered":"Your Lifetime Value Score"},"content":{"rendered":"<p><span style=\"font-style:italic;font-size:16px\">By  <a target=\"_blank\" href=\"https:\/\/www.npr.org\/sections\/money\/2018\/11\/07\/665392227\/your-lifetime-value-score?utm_medium=RSS&amp;utm_campaign=business\">Stacey Vanek Smith<\/a><\/span>  <\/p>\n<div class=\"ftpimagefix\" style=\"float:left\"><a target=\"_blank\" rel=\"nofollow\" href=\"https:\/\/www.npr.org\/sections\/money\/2018\/11\/07\/665392227\/your-lifetime-value-score?utm_medium=RSS&amp;utm_campaign=business\"><img decoding=\"async\" width=\"150\" src=\"https:\/\/media.npr.org\/assets\/img\/2018\/11\/07\/clv-3d145d00d515e66e49d246d6ca90d9c1abf7f970-s1100-c15.jpg\" alt=\"clv\"><\/a><\/div>\n<div>\n<div>\n<div>\n            <a target=\"_blank\" rel=\"nofollow\" href=\"https:\/\/media.npr.org\/assets\/img\/2018\/11\/07\/clv-3d145d00d515e66e49d246d6ca90d9c1abf7f970-s1200.jpg\">Enlarge this image<\/a>\n        <\/div>\n<\/div>\n<div>\n<div>\n<div>\n        <\/div>\n<\/p><\/div>\n<p>    <span><\/p>\n<p>        NPR<\/p>\n<p>    <\/span>\n<\/div>\n<\/p><\/div>\n<p><!-- END ID=\"RES665404070\" CLASS=\"BUCKETWRAP INTERNALLINK MEDIAPROMO PRIMARY\" --><\/p>\n<p>How long do you spend on hold? What kind of discounts do you get? These things could be determined by something called a Customer Lifetime Value score. This score is being used by companies across the economy and the results of those scores can be powerful.<\/p>\n<p><em><\/em><\/p>\n<p><em>Find us: <\/em><a target=\"_blank\" rel=\"nofollow\" href=\"http:\/\/twitter.com\/planetmoney\"><em>Twitter<\/em><\/a><em>\/ <\/em><a target=\"_blank\" rel=\"nofollow\" href=\"http:\/\/www.facebook.com\/home.php?ref=home#%21\/planetmoney?ref=ts\"><em>Facebook<\/em><\/a><em>.<\/em><\/p>\n<p><em><\/em><\/p>\n<p><em>Subscribe to our show on<\/em><a target=\"_blank\" rel=\"nofollow\" href=\"https:\/\/itunes.apple.com\/us\/podcast\/coming-soon\/id1320118593?i=1000395513616&amp;mt=2\"><em> Apple Podcasts<\/em><\/a><em>, <\/em><a target=\"_blank\" rel=\"nofollow\" href=\"http:\/\/pca.st\/tLRP\"><em>PocketCasts<\/em><\/a><em> and <\/em><a target=\"_blank\" rel=\"nofollow\" href=\"http:\/\/n.pr\/indicator\"><em>NPR One<\/em><\/a><em>.<\/em><\/p>\n<p><strong><a target=\"_blank\" rel=\"nofollow\" href=\"https:\/\/blockads.fivefilters.org\/\">Let&#8217;s block ads!<\/a><\/strong> <a target=\"_blank\" rel=\"nofollow\" href=\"https:\/\/blockads.fivefilters.org\/acceptable.html\">(Why?)<\/a><\/p>\n<p>Source:: <a href=\"https:\/\/www.npr.org\/sections\/money\/2018\/11\/07\/665392227\/your-lifetime-value-score?utm_medium=RSS&amp;utm_campaign=business\" target=\"_blank\" title=\"Your Lifetime Value Score\" rel=\"nofollow\">https:\/\/www.npr.org\/sections\/money\/2018\/11\/07\/665392227\/your-lifetime-value-score?utm_medium=RSS&amp;utm_campaign=business<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<div class=\"ftpimagefix\" style=\"float:left\"><a target=\"_blank\" rel=\"nofollow\" href=\"https:\/\/www.npr.org\/sections\/money\/2018\/11\/07\/665392227\/your-lifetime-value-score?utm_medium=RSS&amp;utm_campaign=business\"><img decoding=\"async\" width=\"150\" src=\"https:\/\/media.npr.org\/assets\/img\/2018\/11\/07\/clv-3d145d00d515e66e49d246d6ca90d9c1abf7f970-s1100-c15.jpg\" alt=\"clv\"><\/a><\/div>\n<div>\n<div>\n<div>\n            <a target=\"_blank\" rel=\"nofollow\" href=\"https:\/\/media.npr.org\/assets\/img\/2018\/11\/07\/clv-3d145d00d515e66e49d246d6ca90d9c1abf7f970-s1200.jpg\">Enlarge this image<\/a>\n        <\/div>\n<\/div>\n<div>\n<div>\n<div>\n        <\/div>\n<\/p><\/div>\n<p>    <span><\/p>\n<p>        NPR<\/p>\n<p>    <\/span>\n<\/div>\n<\/p><\/div>\n<p><!-- END ID=\"RES665404070\" CLASS=\"BUCKETWRAP INTERNALLINK MEDIAPROMO PRIMARY\" --><\/p>\n<p>How long do you spend on hold? What kind of discounts do you get? These things could be determined by something called a Customer Lifetime Value score. This score is being used by companies across the economy and the results of those scores can be powerful.<\/p>\n<p><em><\/em><\/p>\n<p><em>Find us: <\/em><a target=\"_blank\" rel=\"nofollow\" href=\"http:\/\/twitter.com\/planetmoney\"><em>Twitter<\/em><\/a><em>\/ <\/em><a target=\"_blank\" rel=\"nofollow\" href=\"http:\/\/www.facebook.com\/home.php?ref=home#%21\/planetmoney?ref=ts\"><em>Facebook<\/em><\/a><em>.<\/em><\/p>\n<p><em><\/em><\/p>\n<p><em>Subscribe to our show on<\/em><a target=\"_blank\" rel=\"nofollow\" href=\"https:\/\/itunes.apple.com\/us\/podcast\/coming-soon\/id1320118593?i=1000395513616&amp;mt=2\"><em> Apple Podcasts<\/em><\/a><em>, <\/em><a target=\"_blank\" rel=\"nofollow\" href=\"http:\/\/pca.st\/tLRP\"><em>PocketCasts<\/em><\/a><em> and <\/em><a target=\"_blank\" rel=\"nofollow\" href=\"http:\/\/n.pr\/indicator\"><em>NPR One<\/em><\/a><em>.<\/em><\/p>\n<p><strong><a target=\"_blank\" rel=\"nofollow\" href=\"https:\/\/blockads.fivefilters.org\/\">Let&#8217;s block ads!<\/a><\/strong> <a target=\"_blank\" rel=\"nofollow\" href=\"https:\/\/blockads.fivefilters.org\/acceptable.html\">(Why?)<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[19],"tags":[],"class_list":["post-17458","post","type-post","status-publish","format-standard","hentry","category-business-2"],"_links":{"self":[{"href":"https:\/\/associatednews.info\/content\/wp-json\/wp\/v2\/posts\/17458","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/associatednews.info\/content\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/associatednews.info\/content\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/associatednews.info\/content\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/associatednews.info\/content\/wp-json\/wp\/v2\/comments?post=17458"}],"version-history":[{"count":0,"href":"https:\/\/associatednews.info\/content\/wp-json\/wp\/v2\/posts\/17458\/revisions"}],"wp:attachment":[{"href":"https:\/\/associatednews.info\/content\/wp-json\/wp\/v2\/media?parent=17458"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/associatednews.info\/content\/wp-json\/wp\/v2\/categories?post=17458"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/associatednews.info\/content\/wp-json\/wp\/v2\/tags?post=17458"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}